ReservationHub
Pre-integrated Payment gateway

Tamara integration on ReservationHub

Tamara is a Riyadh-based fintech founded in early 2020 that offers buy now, pay later and consumer financing in Saudi Arabia, the UAE, Kuwait and Bahrain. Its Saudi entity, Tamara Finance Company, received a consumer finance licence from the Saudi Central Bank (SAMA) in March 2025.

About Tamara

Tamara was founded in Riyadh in early 2020 and started with two options for shoppers: pay in 30 days or pay in three instalments. It now operates in Saudi Arabia, the UAE, Kuwait and Bahrain. In March 2025 Tamara Finance Company received a consumer finance licence from the Saudi Central Bank (SAMA) covering consumer finance and buy now, pay later activity, which Tamara described as a first for a Saudi fintech startup.

On its UAE site, Tamara lists splitting a purchase into up to four payments, paying later and paying in full, and says it charges no late fees. The company describes its products as Sharia-compliant and has a Sharia committee. Merchants connect through Tamara's integration guide or ready-made plugins for platforms such as Shopify, WooCommerce, Salla and Zid.

For travel sellers, instalments can make higher-value trips such as Umrah packages or family holidays easier to commit to at the point of booking. The fees and settlement terms that apply to the agency are set in its own merchant agreement with Tamara. Agencies in Saudi Arabia, the UAE and Kuwait are the natural fit.

What you can sell

  • Pay in up to 4 instalments
  • Pay later
  • Pay in full through Tamara
  • Instalment checkout for flights, hotels and packages

How to connect Tamara

  1. Open a merchant accountSign your merchant agreement with Tamara.
  2. Plug in credentialsAdd your merchant credentials to ReservationHub; the gateway is already integrated.
  3. Choose where it appliesUse it at checkout in your booking flows.
  4. Go livePayments are processed in real time and recorded against the booking.

Who uses it

Umrah and Hajj operatorsOffer instalments on packages so pilgrims can spread the cost before travel.
Leisure travel agenciesShow a buy now, pay later option at checkout for family holidays and higher-value bookings in the Gulf.
Online travel agenciesAdd Tamara next to card payments on B2C sites serving Saudi and UAE customers.

Tamara integration: FAQ

Does ReservationHub integrate with Tamara?
Yes. Tamara is pre-integrated and listed on the ReservationHub partners page. You sign up with Tamara as a merchant, add your Tamara credentials to your ReservationHub account and then choose where the instalment option appears at checkout.
Do I need my own merchant account with Tamara?
Yes. You sign a merchant agreement directly with Tamara, and that agreement sets your fees, settlement terms and the payment methods enabled for your business. You then add your merchant credentials to ReservationHub, where the gateway is already integrated. ReservationHub does not provide the merchant account itself. Tamara decides which customers and purchases qualify for its payment plans.
Which countries is Tamara available in?
Tamara operates in Saudi Arabia, the United Arab Emirates, Kuwait and Bahrain. Product options can differ by country, so check Tamara's site for the market you sell in before you promise a particular instalment plan to customers.
Is Tamara licensed in Saudi Arabia?
Yes. In March 2025 Tamara Finance Company received a consumer finance licence from the Saudi Central Bank (SAMA) covering consumer finance and buy now, pay later activity. Tamara had earlier operated under a SAMA sandbox permission for buy now, pay later.

Sell Tamara content with the rest of your suppliers

Book a demo and we will show Tamara running alongside GDS, NDC, low-cost and hotel content in one platform.

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Sources

  1. Tamara — Tamara becomes Saudi Arabia's first fintech startup to earn central bank finance licence (March 2025)
  2. Tamara — Seed funding press release (January 2021)
  3. Tamara — UAE site

Updated . Tamara is a trademark of its owner; it is named here to describe a technical integration and does not imply endorsement.